Are you looking for a new planner to use next year? You can enjoy your coffee and get a free planner at the same time! On October 25th, Starbucks announced that from October 28th to December 31st, it is releasing its new 2017 Starbucks Planners at about 950 Starbucks stores in Korea. Starbucks organizes this event every year to express gratitude to its customers who have visited Starbucks throughout the year.
There are two different sizes and four different colours. The black and red planners are the large ones which are organized weekly. The new pink colour planner is also large size, but it is organized daily. The mint colour planner boasts its extra large size, and it is organized weekly like the other two planners.
This year’s planners also come with the matching coloured pens. These pens are specially made just for Korea by Moleskine, a manufacturing company in Italy.
In the planner, there is a bucket list page to allow people to look back to the year and plan new goals for the next year. Moreover, the planner has decorated postcards and gift tags that people can use to write letters for presents.
Starbucks also included three, most popular coupons:
Buy any sandwich before 11 AM. Your beverage is on us.
Buy VIA or a 250g bag of coffee and get a tall-sized cup of Starbucks coffee of the day for free.
On rainy day, enjoy a second beverage on us.
There are several ways to get these planners:
Collect stickers through e-frequency by drinking 17 beverages from Starbucks including the three seasonal drinks, toffee nut crunch latte, merry white dolce latte, and santa hat dark mocha. This system is first come first served.
If you want to buy them separately, you can buy it with 32,500 won, but you only have two choice: the red or the black planner.
If you drink 17 beverages from Starbucks including the three seasonal drinks from October 28th to November 3rd, you can get two planners.
Clio, a grade 12 student, commented that, “Starbucks planners are special since they always have coupons and it is organized very cleanly. Also, I like the pen that Starbucks gives this year and I obviously like the colour, cream pink!”
The theme of this year’s Starbucks planners is “Make My Own”. The message that Starbucks wants to tell us is that these days, people follow the trend, which makes everyone look similar. This includes the planners and diaries that people use. Therefore, Starbucks strongly recommends people to decorate and make their own unique planners.